Blueberrys India is a company that offers a wide range of electronic devices and home &\
kitchen appliances. They manufacture electronic devices that cater to customer needs and deliver excellent post-sales services.
They wanted to rebrand their identity and make it simple and impactful. So, we created a wordmark logo with a custom typeface and an icon featuring two dots placed vertically, with one filled and the other empty. This symbolises the on/off feature commonly found on electronic devices.
The colour palette uses a shade of purple, representing the brand’s relentless effort for excellence in every product.