Designing the logo for Green, a popular Food brand from Saudi Arabia renowned in the restaurant and catering industry, was a process rooted in capturing the essence of the brand's connection to nature and the culinary world.
The circular logo was carefully crafted to incorporate elements like the sun, valley, plant, and earth, symbolizing the brand's deep roots in farming and agriculture. The inclusion of these elements in a circular shape signifies continuity and harmony, reflecting the brand's holistic approach to its products.
The use of gold colour in the logo was intentional, representing the richness and diversity of spices that are the heart of the brand's offerings. This color choice adds a sense of premium quality and sophistication to the logo, aligning with Green's position as a leading name in the Food industry.