Visual identity for an annual college festival

Lore, campus festival organized by RISE, an initiative of Sullamusalam College, Kerala's first arts and science college recognized by the Kerala Startup Mission.
The vibrant logo embodies the essence of the festival's name - Lore - which stands for "Learn, Embrace, Reimagine, and Evolve. This philosophy underpins the festival's diverse offerings, which include a flea market, a cutting-edge tech fest, and a kaleidoscope of cultural competitions. Lore empowers students to learn new skills, embrace innovation, and reimagine the future.
The logo utilizes a striking shade of pink, reminiscent of the color of a festival. This vibrant hue exudes a celebratory spirit, perfectly capturing the electrifying atmosphere of the college festival.